天空有白云飘过

Written by Tangos on January 29, 2008

Among all China’s blog service providers, who is the leading player? Is it Sina blog which hosts many blogs of celebrities, is it Sohu blog who just open a widget platform, or Tencent’s Q-zone? A report released by Baidu today may answer this question.

According to the report which review not only blog services but also some social networking services, in terms of traffic, Q-zone is the most visited service, followed by 51.com, Xiaonei.com, Baidu Space, Sina blog, Netease blog, Sohu blog, i-part, MSN Live Space and 360quan.com.

The report said Q-zone has accounted for about 24% of total traffic of QQ.com, Alexa data also shows Q-zone is the No. 1 service in QQ with its 16% shares. Q-zone learns a lot from Cyworld of Korea, and it sells virtual items to monetize traffic. Leveraging on its QQ IM tool, Q-zone becomes very popular among QQ users.

I’m somewhat surprised by the rank of 51.com and Xiaonei.com. However, they are not only blog service, I’m not sure whether Baidu has exclude traffic to other social networking service in 51 and Xiaonei. It is also surprising to know that i-part and 360quan.com can enlisted themselves in top 10.

According to the report, MySpace China ranked 12, but its traffic grows quickly. The report forecasts that MySpace can be one of the top 10 service provider in 2008.